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PSYCHOLOGY AND BEHAVIOR

1
Maxwell Maltz
Psycho-Cybernetics, Updated and Expanded

Cybernetics (loosely translated from the Greek): “a helmsman who steers his ship to port ” Psycho-Cybernetics is a term coined by Dr Maxwell Maltz, which means, “steering your mind to a productive, useful goal so you can reach the greatest port in the world, peace of mind ”

Since its first publication in 1960, Maltz’s landmark bestseller has inspired and enhanced the lives of more than 30 million readers In this updated edition, with a new introduction and editorial commentary by Matt Furey, president of the Psycho-Cybernetics Foundation, the original text has been annotated and amplified to make Maltz’s message even more relevant for the contemporary reader

“Before the mind can work efficiently, we must develop our perception of the outcomes we expect to reach Maxwell Maltz calls this Psycho-Cybernetics; when the mind has a defined target it can focus and direct and refocus and redirect until it reaches its intended goal ” —Tony Robbins (from Unlimited Power)

Maltz was the first researcher and author to explain how the self-image (a term he popularized) has complete control over an individual’s ability to achieve (or fail to achieve) any goal And he developed techniques for improving and managing self-image—visualization, mental rehearsal, relaxation—which have informed and inspired countless motivational gurus, sports psychologists, and self-help practitioners for more than fifty years

The teachings of Psycho-Cybernetics are timeless because they are based on solid science and provide a prescription for thinking and acting that lead to quantifiable results

2
Ronald J Comer
Abnormal Psychology (9th Revised edition)

An award-winning teacher, accomplished researcher, and experienced therapist, Ron Comer knows how to communicate the complexities of the abnormal psychology, to speak to the concerns of students, and to portray the real human impact of psychological disorders With its signature integrated coverage of theory, diagnosis, and treatment, and remarkably inclusive cross-cultural perspective, this new edition of Comer s widely adopted textbook shows students where the study and treatment of psychological disorders stand today

3
A Critique of the Moral Defense of Vegetarianism

Is vegetarianism morally defensible? Can one even be a vegetarian?
This book asserts that the answers to both these questions is a resounding “no ” Drawing on the latest research in plant science, systems ecology, environmental philosophy, and cultural anthropology, Andrew F Smith—himself a long-time vegetarian—shatters the distinction between vegetarianism and omnivorism He explains how the world would be better off if we could re-orient the way we think about plants, animals, and the moral reasoning that we use to bolster our belief in such a binary Smith illustrates how the divisions we have constructed between plants and animals, and between omnivorism and vegetarianism, is emblematic of a way of thinking about ourselves and our eating practices that perpetuates an ecocidal worldview A Critique of the Moral Defense of Vegetarianism insists we must adopt new ways of looking at things if our species is to survive and thrive Smith suggests we begin by re-envisioning our relationship with our food It turns out we are not what we eat, but who we eat And this makes a world of difference

4
Basic Motivation and Human Behaviour: Control, Affiliation and Self-expression

This book explores how and why humans are motivated to act in the ways that they do The chapters examine the origins of a given action rather than their superficial appearance, which can often be misleading Kovac integrates the existing knowledge of the field of motivation into a greater theoretical framework by adopting both analytical and holistic perspectives
This theoretical framework suggests that all human behaviour evolves from the three fundamental underlying tendencies connected to the concepts of control, affiliation and self-expression that are further modified by the mechanism of balanced dual tension These tendencies are conceptualised as systems of interrelated psychological needs that guide and govern a variety of human actions
As such, this book should be useful to upper-level students and researchers of cognitive and social psychology and all scholars interested in human motivation

5
E Bruce Goldstein
Sensation and Perception, 8th Edition

Seeing and reading this sentence may seem like a “no brainer”but your perception is just a tiny part of what is happening in your brain and body right now (both are much busier than you might think) Sensation and Perception (8th Edition) has helped many students like you understand the ties between how we sense the world and how the body interprets these senses A key strength of this text has always been the ability to illustrate concepts through examples and visuals

Dr Goldstein walks you through an intriguing journey of the senses, combining clear writing, his extensive classroom experience, and innovative research to create a visual, colorful text Complemented by nearly 500 illustrations and photographs, this text has also been sharpened to make it more readable than ever, based on feedback from 2,000 student users

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